“V3” or “Virtual Video Village” enables live-action production and content creation, with full client “access” and direction, from any remote location they choose. What started as a rapid response to COVID-19 quickly evolved to become the new standard for our modern production offering.
Wireframes are designed to help the team have a conversation about what needs to be on the screen. I used this exercise to quickly iterate through various layout orientations without getting into heavy design detail. The visual design is not the point at this phase, but oftentimes this can birth ideas for features and functionality.
The design language was kept intentionally minimal and monochrome with a focus on usability. My goal was to design an interface that wouldn’t compete with your perception of the shot. The tones stayed generally agnostic, but ultimately I did warm them up a little bit from pure black and white so that the interface felt considered and not cold.
One of the best parts of building a product is the opportunity to gather real feedback and improve over time. As we used the product, I continued to evolve the experience—improving the chat feature, adding designations for different teams, and adding additional admin functionality. We're currently roadmapping the next set of features.